UNWTO
The World Tourism Organization (UNWTO) is the
United Nations agency responsible for the promotion of responsible, sustainable
and universally accessible tourism.
As the leading international organization in the
field of tourism, UNWTO promotes tourism as a driver of economic growth,
inclusive development and environmental sustainability and offers leadership
and support to the sector in advancing knowledge and tourism policies
worldwide.
UNWTO encourages the implementation of the
Global Codes of Ethics for Tourism, to maximize tourism’s socio-economic
contribution while minimizing its possible negative impacts, and is committed
to promoting tourism as an instrument in achieving the United Nations
Millennium Development Goals (MDGs), geared towards reducing poverty and
fostering sustainable development.
The Code’s 10 principles amply cover the
economic, social, cultural and environmental components of travel and tourism:
Articles 1: Tourism's contribution to mutual
understanding and respect between peoples and societies
Articles 2: Tourism as a vehicle for individual
and collective fulfilment
Articles 3: Tourism, a factor of sustainable
development
Articles 4: Tourism, a user of the cultural
heritage of mankind and contributor to its enhancement
Articles 5: Tourism, a beneficial activity for
host countries and communities
Articles 6: Obligations of stakeholders in
tourism development
Articles 7: Right to tourism
Articles 8: Liberty of tourist movements
Articles 9: Rights of the workers and
entrepreneurs in the tourism industry
Articles 10: Implementation of the principles of
the Global Code of Ethics for Tourism
UNWTO generates market knowledge, promotes
competitive and sustainable tourism policies and instruments, fosters tourism
education and training, and works to make tourism an effective tool for
development through technical assistance projects in over 100 countries around
the world.
UNWTO’s membership includes 156 countries, 6
Associate Members and over 400 Affiliate Members representing the private
sector, educational institutions, tourism associations and local tourism
authorities.
UNWTO works in six main areas - competitiveness,
sustainability, poverty reduction, capacity building, partnerships and
mainstreaming - to achieve responsible, sustainable and universally accessible
tourism.
Over the decades, tourism has experienced
continued growth and deepening diversification to become one of the fastest growing economic
sectors in the world. Modern tourism is closely linked to development and encompasses
a growing number of new destinations. These dynamics have turned tourism into a
key driver for socio-economic progress.
Today, the business volume of tourism equals or
even surpasses that of oil exports, food products or automobiles. Tourism has become one of the
major players in international commerce, and represents at the same time one of
the main income sources for many developing countries. This growth goes hand in
hand with an increasing diversification and competition among destinations.
This global spread of tourism in industrialised
and developed states has produced economic and employment benefits in many related sectors - from
construction to agriculture or telecommunications.
The contribution of tourism to economic
well-being depends on the quality and the revenues of the tourism offer. UNWTO
assists destinations in their sustainable positioning in ever more complex
national and international markets. As the UN agency dedicated to tourism, UNWTO points
out that particularly developing countries stand to benefit from sustainable tourism and
acts to help make this a reality.
World Tourism Day is celebrated annually on 27
September. Its purpose is to foster awareness among the international community
of the importance of tourism and its social, cultural, political and economic
value. The event seeks to address the global challenges outlined in the UN
Millennium Development Goals (MDGs) and highlight the tourism sector´s
contribution in reaching these goals.
In support of United Nations International Year
of Water Cooperation, World Tourism Day (WTD) 2013 is being held under the
theme Tourism and Water: Protecting our Common Future.
This year’s theme highlights tourism’s role in
water access and shines a spotlight on the actions currently being taken by the
sector in order to contribute to a more sustainable water future, as well as
the challenges ahead.
The ASEAN Tourism Forum (ATF) is a travel trade
show which rotates annually among the member
countries of ASEAN.This year's ASEAN Tourism Forum (2013) took place in
Vientiane, Laos.
ATF is a cooperative regional effort to promote
the Association of Southeast Asian Nations (ASEAN) region as one tourist
destination where Asian hospitality and cultural diversity are at its best.
This annual event involves all the tourism industry sectors of the 10 member
nations of ASEAN: Brunei Darussalam, Cambodia, Indonesia, Lao PDR, Malaysia,
Myanmar, Philippines, Singapore, Thailand and Vietnam.
The Tourism Authority of Thailand (TAT) has
segmented its core national tourism products into a seven-point package to be
marketed worldwide as the Seven Amazing Wonders of Thailand.
The Seven Amazing Wonders are Thainess, treasure
(products), beaches, nature, health and wellness, trendiness and festivals.
Thainess: “Experience the Art
of Thai Living” — which refers to traditional Thai hospitality, lifestyle and
friendliness of the people
Treasure products:“Land of
Heritage and History” — covering the World Heritage sites and historical
places, temples, and Thai museums
Beaches: “Fun, Sun, Surf
and Serenity of Thai Beaches” — the long-standing popularity of Thai beach
resorts for international and domestic tourism
Nature: “Encounter the
Sheer Beauty of Thai Nature” — focus on conservation and environment, and
market Thai products within the framework of the worldwide attention being paid
to global warming.
Health and Wellness: “Land of Healthy Smile” — a rapidly growing market, highlighting
Thailand’s preventive and curative therapies
Trendy: “Excite Yourself
with a Myriad of Thai Trends” — targeted at the new generation of young
travelers, and covering the new boutique hotels, shopping centres, restaurants,
nightlife, and entertainment
Festivities: “Enchant Yourself
with International Festivities in Thailand”— the ‘sanuk’ (fun) factor,
featuring popular Thai events and festivals such as the Phuket Regatta,
Elephant Polo, etc
Thainess: “Experience the Art
of Thai Living” — which refers to traditional Thai hospitality, lifestyle and
friendliness of the people
Treasure products:“Land of
Heritage and History” — covering the World Heritage sites and historical
places, temples, and Thai museums
Beaches: “Fun, Sun, Surf
and Serenity of Thai Beaches” — the long-standing popularity of Thai beach
resorts for international and domestic tourism
Nature: “Encounter the
Sheer Beauty of Thai Nature” — focus on conservation and environment, and
market Thai products within the framework of the worldwide attention being paid
to global warming.
Health and Wellness: “Land of Healthy Smile” — a rapidly growing market, highlighting
Thailand’s preventive and curative therapies
Trendy: “Excite Yourself
with a Myriad of Thai Trends” — targeted at the new generation of young
travelers, and covering the new boutique hotels, shopping centres, restaurants,
nightlife, and entertainment
Festivities: “Enchant Yourself
with International Festivities in Thailand”— the ‘sanuk’ (fun) factor,
featuring popular Thai events and festivals such as the Phuket Regatta,
Elephant Polo, etc
Amazing Thailand
Thailand comprises 77 provinces each divided
into districts, sub-districts and villages. Bangkok is the capital city and
centre of political, commercial, industrial and cultural activities. Phuket and
Koh Samui are the premier island destinations in the south of Thailand.
The tourists can visit the ruins of fabulous
ancient kingdoms, learn about Thailand's people, history, climate, or cuisine.
From the mountains of Mae Hong Son to the
islands of the Andaman Sea and dance clubs of Bangkok, Thailand is surely SE
Asia's premiere destination. Thailand offers something for every type of
traveller, so let find your destination and have a wonderful trip in THAILAND.
Amazing Thailand
Thailand comprises 77 provinces each divided
into districts, sub-districts and villages. Bangkok is the capital city and
centre of political, commercial, industrial and cultural activities. Phuket and
Koh Samui are the premier island destinations in the south of Thailand.
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